Panon Cameraco. Widelux F7
The Panon Widelux F7 is a 35mm panoramic film camera that uses a swing-lens mechanism to expose a wide horizontal frame across standard 35mm stock. Produced by Panon Camera Co. of Japan, it was positioned as a specialist tool for landscape, architectural and group photography rather than a general-purpose camera.
At UK auction, hammer prices for the Widelux F7 today sit in a wide band: recorded sales range from about £550 to £810, with the two-result sample giving a median near £680. Because the swing-lens mechanism is the camera's defining feature, condition of the drum and shutter has an outsized effect on what an example sells for, and clean, fully-working bodies tend to fetch the upper end of that range.
Sales History
Prices shown are UK auction hammer results — the wholesale level achieved in the saleroom. Neither buyer’s nor seller’s commission is included. Dealer and retail asking prices are typically higher.
Prices updated: April 2025
| Date | Price | Source | |
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| Apr 2025 | £1,000 | Flints Auctions | |
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Auction: Fine Photographica (Lot 189) Title: A Panon Camera Co Widelux F7 Camera
Description:
1975-1988, black, serial no. 355061, with Lux f/2.8 26mm lens, black, serial no. 473500, body, F-G, shutter working, lens, VG, some internal haze (Qty: 1) |
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| Nov 2023 | £812 | Flints Auctions | |
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Auction: Fine Photographica (Lot 126) Title: A Panon Camera Co Widelux F7 Camera
Description:
1975-1988, black, serial no. 351578, with Lux f/2.8 26mm lens, black, serial no. 470141, body, G-VG, shutter working, lens, VG, complete with maker's |
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| May 2003 | EUR 553 | Leitz Auction | |
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Auction: Leitz Auction 2-3 (Lot AI_2_21640) Title: Panon Camera Co Widelux F7
Description:
35mm, 24x59mm exposures, with a Lux f/2.8 26mm lens, in maker's ever ready case Estimate: EUR 1,976 - EUR 350,299 |
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Frequently asked questions
What is a Panon Widelux F7 worth today?
On the basis of UK auction hammer results, a Widelux F7 is worth roughly £550 to £810, with the price within that band driven mainly by the condition of the swing-lens shutter.
How much does a Widelux F7 sell for at auction?
Recent UK saleroom results show the Widelux F7 selling for around £810 for a recent example, against an older record near £550, so a clean working body comfortably reaches the high-hundreds of pounds.
Why does the price and value of a Widelux F7 vary so much?
The swing-lens drum and shutter are the camera's most failure-prone components, and because specialist repair is the only route to fix them, working examples command a clear premium over bodies sold as untested.