CameraWorth.com

Rollei Rolleiflex Automat I (Model 1)

The Rolleiflex Automat I (Model 1) is a medium-format twin-lens reflex camera made by Franke & Heidecke of Germany, taking 6x6cm frames on 120 roll film. It introduced automatic first-frame sensing and combined film advance with shutter cocking, positioning it as a professional-grade TLR when launched in the late 1930s.

At recent UK auction, hammer prices for the Rolleiflex Automat I have sat in a narrow band of roughly £110–£130, with a median around £120 based on the limited records to hand. As of 2026, this places the model at the more affordable end of the prewar Rolleiflex market, though condition of the taking lens, shutter timing and leatherette covering all influence what an example sells for.

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Sales History

Prices shown are UK auction hammer results — the wholesale level achieved in the saleroom. Neither buyer’s nor seller’s commission is included. Dealer and retail asking prices are typically higher.

Prices updated: March 2026

Date Price Source
Mar 2026 £60 Special Auction Services
Feb 2024 £50 Flints Auctions
Oct 2022 £88 Flints Auctions
Nov 2020 £112 Flints Auctions
Apr 2018 £132 Flints Auctions

Frequently asked questions

What is a Rolleiflex Automat I (Model 1) worth today?

Based on UK auction hammer results, a Rolleiflex Automat I is typically worth around £110–£130, with the value depending on shutter accuracy and lens condition.

How much does a Rolleiflex Automat I sell for at auction?

Recent UK saleroom results show the camera sells for figures close to its £120 median, though clean, fully-working examples can push toward the upper end of that price range.

Is the Rolleiflex Automat I a good buy at this price?

At current values it is one of the more accessible vintage Rolleiflex TLRs, but factor in the likely cost of a service when assessing whether the asking price represents fair value.

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